Case Study
Restaurant · Multi-Location Modernization
Tom's Jr Burgers
A legacy burger chain refreshed for the modern digital era across 5 locations.
The Challenge
A Legacy Brand Needing a Modern Refresh
Tom's Jr Burgers is a beloved California burger chain with 5 locations. Despite decades of loyal customers, their digital presence was outdated -- the website felt like it was from another era, mobile experience was poor, and each location lacked individual visibility online.
They needed a partner who could modernize everything without losing the soul of their brand -- bringing a legacy chain into the digital age while managing complexity across multiple locations.
Our Solution
Complete Website Redesign
Earth Tab delivered a complete website redesign with a dark premium aesthetic that elevated the brand while preserving its character. We built a location finder so customers could easily discover their nearest Tom's Jr, integrated the full menu, and ensured flawless mobile performance.
We developed a multi-location SEO strategy, optimized each Google Business Profile individually, and implemented social media management and content creation to keep all locations active and engaging online.
5 Locations, 1 Unified Strategy
Premium redesign with location finder + menu integration
The Results
Measurable Impact
A modern brand refresh that brought a legacy chain into the digital age.
Client Testimonial
"We have 5 locations and they handled everything. The new website looks incredible and our customers love it."David L. — Owner, Tom's Jr Burgers